The buying habits and patterns of consumers in the purchase and use of goods and services.
See also:
Consumer
Customer focus
Customer
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Consumer behaviour
Related terms
Bias, Industrial marketing, Promotional plan, Prescribing information, Market research, Dose-ranging trial, Strategic marketing concept, Intent to treat, Purchasing power parities (PPP), Central nervous system (CNS), E, Cause-related marketing, Concept boards, J, Cost-effectiveness analysis (health economics),