Special interest groups - PMLiVE

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Special interest groups

Groups of customers with concerns about particular products or product categories.

See also:
Brand value
Customer relationship management (CRM)

Related terms

Chief Medical Officer (CMO), Umbrella pricing, F, Investigational new drug (IND), Product class, Customer satisfaction, I, Trade advertising, Payment by results (PBR), Disposable income, Terms and conditions of sale, Drug tariff, Price maker, Supply chain, Conflict of interest,

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